2025

NEW

YORK

RUM FESTIVAL

& CONFERENCE

JUN 7th, 2025

100 Sutton St | Brooklyn

"Our main goal is to elevate the category of rum through premiumization and #rumeducation."

Federico j. Hernández

Founder - TheRumLab.com

THE CLOCK IS TICKING!

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ABOUT

We are eager to commemorate the 8th New York Rum Festival and Conference with you in the greatest rum city of the Americas. Join us at 100 Sutton St | Brooklyn. This event is ideal for rum connoisseurs, casual consumers, and industry professionals eager to explore and learn about rum, with over 40+ distinct award-winning premium rum brands. Indeed, there are around 200 distinct rum expressions available for sampling either NEAT or in a TWISTED DAIQUIRI.

Rum Conference (Seminars): June 7th
Rum Festival – Grand Tasting: June 7th
DaiquiriMANIA (Twisted Daiquiris & Retro Music): June 7th

NEWYORK RUMFEST IN THE #'s

Rum Expressions

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Trade Attendees

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Grand Tasting Attendees

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Samples Poured

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Media Outreach

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Part #1

RUM CONFERENCE

THE RUM CONFERENCE IS A DAY FULLY DEDICATED FOR EDUCATIONAL SYMPOSIUMS. ALL SEMINARS WILL BE IN ENGLISH.

DATE & TIME

SATURDAY, JUNE 7th, 2025 | 10:30AM - 1:30PM

WHERE

100 Sutton St, Brooklyn, USA | SECOND FLOOR

AUDIENCE

PROFESSIONALS IN THE FOLLOWING FIELDS: F&B, DISTILLERY, BARTENDER, IMPORT, DISTRIBUTION, MARKETING, ETC

Part #2

RUM FEST GRAND TASTING

THE GRAND TASTING IS LITERALLY WHAT YOU ARE IMAGINING. Ideal for both rum connoisseurs and casual consumers eager to taste (unlimited), explore, and learn about rum, with over 85 distinct award-winning premium rum brands (200 expressions). Based on your interest in rum, we offer different ticket options. Grand Tasting ticket holders can stay at the event during DaiquiriMANIA.

DATE & TIME

SATURDAY, JUNE 7th, 2025 | 2PM - 7PM

WHERE

100 Sutton St, Brooklyn, USA | SECOND FLOOR

AUDIENCE

FROM RUM AFICIONADOS TO NEW CONSUMERS (LOOKING TO TASTE SOME GOOD RUM)

Part #3

COCKTAIL SESSION

DaiquiriMANIA is a new program TheRumLab will be launching in 2025 during the Intro to Rum Session, which will take place during the GRAND TASTING SESSION (5 p.m. and 7pm.). DaiquiriMANIA will be a vibrant celebration of the classic daiquiri cocktail, reimagined with a modern twist and set to the nostalgic beats of retro music. This concept should bring together rum enthusiasts, cocktail lovers, and music aficionados for a night of delicious drinks and unforgettable tunes.

Gold Sponsors

Silver Sponsors

Participating Brands

Key Partners

Guest Speakers

seminar schedule

FOR SEMINARS’S GUEST SPEAKERS DETAILS CLICK HERE.
Seminar Agenda will be downloadable on pdf format

History of Australian Rums

11:30AM

In the last years, Australian rums have made their way once again to the Western Hemisphere. At one point, the Royal Navy used Australian rum for their daily tots. Now, thanks to many independent bottlers, Aussie rums are available. But why?

Jamaican Rum Esters (definition components and their aromatic impact)

12:30 PM

Join members of Worthy Park Estate, Long Pond Dist., and Clarendon Dist. as they explain the definition, components, and aromatic impact Jamaican esters have on different rums.

The Spirit of Haiti & Providence

2:00 PM

With over 500 small distilleries or guildives, the Haitian landscape of rum production is rich and vast. Join Herbert Barbancourt Linge (Vice President of The Spirit of Haiti and founder of Distillerie de Port-au-Prince), Daniele Biondi (Global Export Manager for LM&V) and Orlando McCray (Night Moves) for an in-depth discussion and tasting of Haiti’s terroir through its local spirits.

The Navy Rum Blend Reimagined: Culture, Craft & Contemporary Cocktails

3:00 PM

Join Alexandre Gabriel (Planteray Rum), Mitch Wilson (Black Tot Rum), and Kitty Bernardo (Paradise Lost, NYC) for a spirited deep dive into the world of Navy Rum at this year’s NYC Rum Fest. Moderated by Adrienne Stoner (Maison Ferrand), the panel explores how two distinct brands are championing the Navy style in their own unique ways — one honoring legacy through archival recreation, the other through perpetual blending and innovation. Discover why Navy Rum remains essential in tiki cocktails, and how it continues to inspire both makers and bartenders in today’s rum renaissance.

Hampden Pausa Caffè

3:30 PM
This session shares casual conversation
over spiked coffee and snacks.

Fancy a coffee break? Take a little pause, refuel, and catch up with rum legend Daniele Biondi of La Maison & Velier.

The Art of Time

4:00 PM

This seminar explores the fascinating world of rum aging, unveiling how time, barrels, and the environment create the complexity and character of premium rums. Attendees will gain insights into the science and art behind the aging process, while also discovering what makes tropical aging unique and how it sets rums like Ron Centenario apart from others.

Sweets, spices, and rum from the Caribbean

4:30PM & 5:30 PM

Join Damiean Williams, a Barbados native and brand ambassador for West Indies Rum Distillery, as he takes you on a sensory journey filled with sweets, spices, and Caribbean rums.

How to create a brand that speaks to people's hearts and minds beyond what is visible

5:00 PM

Discover how to build a brand that resonates deeply—beyond visuals, straight to the heart and mind. Join the Women Leading Rum and Spirits panel as they share the passion, purpose, and personal drive behind crafting brands that truly connect.

Other Events

Register and Get Access To..

GRAND TASTING

Taste some of the best rums in the world. From Fiji to Puerto Rico. Check out our VIP Tickets, as they offer great perks.

GREAT SPEAKERS & SEMINARS

Hear and learn directly from master distillers, master blenders, brand owners, marketing managers, and other amazing professionals in the field

NETWORKING

Great opportunity to mingle with other rum aficionados like your self.

Get Tickets

SATURDAY
CONFERENCE

$135+

SATURDAY
VIP RUM EXPERT
GRAND TASTING

$95+

SATURDAY
VIP RUM ENTHUSIASTIC

$85+

SATURDAY
INDUSTRY SESSION

$45+

SATURDAY
INTRO TO RUM
GRAND TASTING

$75+

SATURDAY
DairiquiriMANIA

$45+

Knowledge Box

Learn about NYRF

We have created a simple 101 to RUM page, which will provide you with a basic guide about the category. Additionally, you may require further information about the venue or the process of becoming a sponsor or vendor at the event.

How do I register for this event?

All our tickets are available on EventBrite. We recommend to see the options we offer per day and per session (time slots).

Age and Dress Code

The event is for adults 21+. ID will be required at the entrance. Regarding dress code: It’s New York. Dress nice, we call it resort style.

What will I get after register?

You will receive an email from EventBrite with your ticket. Please make sure to see the title of your ticket, as it clarifies what your date and time of entry to the event.

THE VENUE

100 Sutton is Brooklyn’s Premier Event Venue in Greenpoint

Brooklyn’s premier event venue 100 Sutton is an expansive loft featuring a massive 350-person event loft and state of the art facilities. 100 Sutton also features 4 newly built Cyclorama rooms including a green cyc room, as well as a private 72-seat theater, a wrap-around bar, industrial-sized windows, skylights, and many other high-touch amenities. This versatile space can be used for content production, weddings, film screenings, art galleries, corporate gatherings, podcasts, and more. Book your event with us and you will receive a dedicated specialist to help finalize all details including vendor suggestions, props, and catering.